
Digital Learning

STRATEGIC CONSULTING
Guided transformation—
—in digital, business, and learning
SERVICES
The Blue Dragonfly Labs team has more than twenty-five years of experience leveraging innovative technologies and practices to impact complex issues in education, conservation and the environment, health, and more.
We specialize in:

Digital transformation and experience
Strategic program and product oversight
Learning design
Multi-platform content
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Through All Phases of Digital Strategy and Transformation
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| Existing Digital Properties | Documentation Review | Requirements | Gap Analysis
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| Data Intelligence | User & Stakeholder | Landscape & Market | Audience & Influencers | Competitor Insights | Solutions Analysis | Metrics & Monitoring
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| Strategic Plannning | Design Thinking | Roadmapping | Action Plan
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| Instructional Design | Online & Hybrid Learning | Experiential & Applied | LMS Transformations | Capacity Building | Training
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| Multiplatform Content | Mutimedia Strategy | Editorial Management | Storytelling | QA
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| Tech Roadmap | User Centered Design | Emerging Tech R&D | Tech Production | Tech Development | Testing | Deployment | Production Management
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| Vendor Management | Funders & Partners | Users and Community | Stakeholder Buy-in | Pitches | Presentations | Reports
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| Holistic Brand | Digital Identity | Promotional Channels | Stakeholder Messaging | Social Media | SEO | Paid Media | Earned Media
OUR STORY & EXPERIENCE
At Blue Dragonfly Labs, we believe in the power of storytelling.
We strive to tell our own story in unique and compelling ways.
Every client experience becomes an important part of that story.
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We are passionate about effectively enriching authentic experiences, telling compelling stories, and deepening meaningful connections and understanding between people, the natural and cultural worlds, and the brands that steward them.
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is guiding transformation in digital, business, and learning
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We chose the dragonfly as the inspiration for our company name and logo because it symbolizes the transformation through which we guide our clients.
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Our founder spent a decade overseeing digital strategy and education online at National Geographic. She led a multimillion dollar digital transformation, and oversaw NG Education’s award-winning digital properties, reaching millions of people annually.
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Our founder earned her EdM in the Technology, Innovation, and Education (TIE) program at HGSE in 2003. One of her mentors was Dr. Chris Dede, with whom she worked on innovative learning design in multi-user virtual reality.
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BDL leverages learning theory to successfully design effective solutions, bridge understanding, and effect lasting impact. We develop resources and programs that challenge audiences to learn from and share experiences. This includes experiential learning, from citizen science to adventure travel.
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Experienced at senior-level management, BDL is skilled at strategic direction and operational leadership. We have worked at senior levels in companies and on advisory boards and directly supported senior executives, including entrepreneurs and investors.
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BDL designs and implements high-profile, award-winning, large-scale, multiyear, multimillion-dollar strategic programs, products, partnerships, and funding relationships, with and for major brands.
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BDL connects and engages multidisciplinary teams, partners, and communities. We foster dynamic cultures. We build, manage, and share knowledge, insights, and ideas. We elevate brand identity, enhance the value of membership, and increase engagement for millions around the world.
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BDL grows budgets and teams.We develop efficient, growth-oriented processes and infrastructures. We understand the market. We make and track data-driven decisions. Our goal is to innovate and adapt.
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We are skilled at overseeing the production of compelling multiplatform/multichannel content and high-value experiences. We position these effectively to targeted audience segments to create personalized, relevant experiences.
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BDL has extensive experience overseeing the full lifecycle of planning, designing, developing and managing ecosystems of platforms and apps, including CMS and LMS, innovative tools and immersive experiences, and social media and marketing channels.
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We are passionate about the potential for emerging tech to transform life, learning and teaching, and business. Many of our projects have elements of R&D and leverge new technologies — from AR/VR to GIS to AI. We see ourselves as an innovation lab that can amplify our clients' capacity for ideation and transformation.
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The BDL team has presented to many organizations, such as National Geographic, Google HQ, International Society for Technology in Education (ISTE), National Council for the Social Studies, National Science Teachers Association, National Council for Geographic Education, WNET Celebration of Teaching & Learning, Association of American Geographers.
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The BDL team's work has earned numerous awards, including: Nielsen Norman's 10 Best Intranets in the World | W3 Awards | Davey Awards | Interactive Media Awards | Social Media Leadership Award and was nominated for The Webby Awards
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We guide transformation to make the world better. We aspire to create an element in everything we do that helps educate people about our interconnected world and inspire new global citizens, explorers, and changemakers.
SAMPLE PROJECTS
Blue Dragonfly Labs has worked on a wide range of projects, each tailored to the needs of the organization. Typically, BDL acts as an expert guide, leading the client through a transformational process and coaching them to harness expertise and ideas, identify opportunities, challenges and solutions, and build the capacity to meet them.
While some of our projects are under NDAs and cannot be shared, click through our Sample Project gallery below to read more about some of our client success stories.
SAMPLE CLIENTS
Blue Dragonfly Labs has worked with clients in diverse industries including
education | conservation | media and entertainment | museums and institutions
GIS, AR/VR, AI and other Tech | healthcare and wellness| pet services

GUIDED TRANSFORMATION
in digital — in business — in learning
At Blue Dragonfly Labs, we guide our clients through a transformational process
to adapt to, learn from, and impact a changing world.
We use a discovery approach to help our clients tap into their collective vision and wisdom, and to build and harness the capacity to create meaningful change and growth.
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We chose the dragonfly as the inspiration for our company name and logo because of its rich symbolism and mythology throughout many global cultures and across time.
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As masters of water, land, and air, dragonflies represent connecting and finding touchpoints with the multi-faceted world, including the virtual/digital.
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Dragonflies have been on Earth for 300 million years, so as a species they have a long perspective on an ever-evolving world. They are said to guide people to new worlds and new perspectives.
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Just as a water-borne nymph changes into an airborne dragonfly, we coach our clients through change, growth, and adaptibility.
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A dragonfly's interplay with the surface of water and the iridescence of its wings reminds us to look beyond the surface into deeper implications and to discover our authentic purpose.
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With eyes able to see 360 degrees, dragonflies are symbols of vision, appreciating the world around us, and seeing its possibilities and opportunities.
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The dragonfly's ability to move in six directions represents our own efforts to be smart, efficient, and nimble. We strive to evoke the energy and pace of a startup culture to give our initiatives the clever, solution-oriented team energy needed to build momentum.
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Dragonflies live a full but short life, reminding us to stay focused on who our clients are, and how they can make their biggest impacts, so that we don't take our eye off the ball.
