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Dragonfly Wings

Digital Learning

Blue Dragonfly Labs monogram logo
STRATEGIC CONSULTING

Guided transformation

in digital, business, and learning

SERVICES

The Blue Dragonfly Labs team has more than twenty-five years of experience leveraging innovative technologies and practices to impact complex issues in education, conservation and the environment, health, and more.

We specialize in:

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Digital transformation and experience

Strategic program and product oversight

Learning design

Multi-platform content

Services
  1. Experience Guiding Clients

    Through All Phases of Digital Strategy and Transformation

  2. Discovery & Needs Assessment

    | Existing Digital Properties | Documentation Review | Requirements | Gap Analysis

  3. Research & Analysis

    | Data Intelligence | User & Stakeholder | Landscape & Market | Audience & Influencers | Competitor Insights | Solutions Analysis | Metrics & Monitoring

  4. Strategy & Business Analysis

    | Strategic Plannning | Design Thinking | Roadmapping | Action Plan

  5. Learning & Resource Optimization

    | Instructional Design | Online & Hybrid Learning | Experiential & Applied | LMS Transformations | Capacity Building | Training

  6. Digital Assets

    | Multiplatform Content | Mutimedia Strategy | Editorial Management | Storytelling | QA

  7. Technology

    | Tech Roadmap | User Centered Design | Emerging Tech R&D | Tech Production | Tech Development | Testing | Deployment | Production Management

  8. Relationship Management

    | Vendor Management | Funders & Partners | Users and Community | Stakeholder Buy-in | Pitches | Presentations | Reports

  9. Marketing & Communications

    | Holistic Brand | Digital Identity | Promotional Channels | Stakeholder Messaging | Social Media | SEO | Paid Media | Earned Media

OUR STORY & EXPERIENCE

At Blue Dragonfly Labs, we believe in the power of storytelling.

We strive to tell our own story in unique and compelling ways.

Every client experience becomes an important part of that story.

  1. Our Passion

    We are passionate about effectively enriching authentic experiences, telling compelling stories, and deepening meaningful connections and understanding between people, the natural and cultural worlds, and the brands that steward them.

  2. Our Brand

    is guiding transformation in digital, business, and learning

  3. Why a dragonfly?

    We chose the dragonfly as the inspiration for our company name and logo because it symbolizes the transformation through which we guide our clients.

  4. National Geographic

    Our founder spent a decade overseeing digital strategy and education online at National Geographic. She led a multimillion dollar digital transformation, and oversaw NG Education’s award-winning digital properties, reaching millions of people annually.

  5. Harvard Graduate School of Education

    Our founder earned her EdM in the Technology, Innovation, and Education (TIE) program at HGSE in 2003. One of her mentors was Dr. Chris Dede, with whom she worked on innovative learning design in multi-user virtual reality.

  6. Love of Learning

    BDL leverages learning theory to successfully design effective solutions, bridge understanding, and effect lasting impact. We develop resources and programs that challenge audiences to learn from and share experiences. This includes experiential learning, from citizen science to adventure travel.

  7. Leadership

    Experienced at senior-level management, BDL is skilled at strategic direction and operational leadership. We have worked at senior levels in companies and on advisory boards and directly supported senior executives, including entrepreneurs and investors.

  8. Creating Value

    BDL designs and implements high-profile, award-winning, large-scale, multiyear, multimillion-dollar strategic programs, products, partnerships, and funding relationships, with and for major brands.

  9. Cultivating & Engaging People

    BDL connects and engages multidisciplinary teams, partners, and communities. We foster dynamic cultures. We build, manage, and share knowledge, insights, and ideas. We elevate brand identity, enhance the value of membership, and increase engagement for millions around the world.

  10. Building Capacity

    BDL grows budgets and teams.We develop efficient, growth-oriented processes and infrastructures. We understand the market. We make and track data-driven decisions. Our goal is to innovate and adapt.

  11. Storytelling

    We are skilled at overseeing the production of compelling multiplatform/multichannel content and high-value experiences. We position these effectively to targeted audience segments to create personalized, relevant experiences.

  12. Lifecycles and Ecosystems

    BDL has extensive experience overseeing the full lifecycle of planning, designing, developing and managing ecosystems of platforms and apps, including CMS and LMS, innovative tools and immersive experiences, and social media and marketing channels.

  13. Emerging Tech & Innovation

    We are passionate about the potential for emerging tech to transform life, learning and teaching, and business. Many of our projects have elements of R&D and leverge new technologies — from AR/VR to GIS to AI. We see ourselves as an innovation lab that can amplify our clients' capacity for ideation and transformation.

  14. Presentations

    The BDL team has presented to many organizations, such as National Geographic, Google HQ, International Society for Technology in Education (ISTE), National Council for the Social Studies, National Science Teachers Association, National Council for Geographic Education, WNET Celebration of Teaching & Learning, Association of American Geographers.

  15. Awards

    The BDL team's work has earned numerous awards, including: Nielsen Norman's 10 Best Intranets in the World | W3 Awards | Davey Awards | Interactive Media Awards | Social Media Leadership Award and was nominated for The Webby Awards

  16. Our Vision

    We guide transformation to make the world better. We aspire to create an element in everything we do that helps educate people about our interconnected world and inspire new global citizens, explorers, and changemakers.

Experience

SAMPLE PROJECTS

Blue Dragonfly Labs has worked on a wide range of projects, each tailored to the needs of the organization. Typically, BDL acts as an expert guide, leading the client through a transformational process and coaching them to harness expertise and ideas, identify opportunities, challenges and solutions, and build the capacity to meet them. 

 

While some of our projects are under NDAs and cannot be shared, click through our Sample Project gallery below to read more about some of our client success stories.

Projects
  1. The Kennedy Center

    Digital Learning Strategy

  2. FIELDSCOPE

    Strategic Plan & Roadmap

  3. HISTORY COLORADO

    Holistic Digital Strategy

  4. BSCS

    Textbook to LMS Digital Transformation Strategy

  5. NAAEE

    Membership & Community

  6. PSFD

    Holistic Digital Strategy

SAMPLE CLIENTS

Blue Dragonfly Labs has worked with clients in diverse industries including

education | conservation | media and entertainment | museums and institutions 

GIS, AR/VR, AI and other Tech | healthcare and wellness| pet services

Clients
Dragonfly Wings

GUIDED TRANSFORMATION

in digital in business  in learning

At Blue Dragonfly Labs, we guide our clients through a transformational process

to adapt to, learn from, and impact a changing world.

 

We use a discovery approach to help our clients tap into their collective vision and wisdom, and to build and harness the capacity to create meaningful change and growth.

  1. The Dragonfly

    We chose the dragonfly as the inspiration for our company name and logo because of its rich symbolism and mythology throughout many global cultures and across time.

  2. Nexus and Balance

    As masters of water, land, and air, dragonflies represent connecting and finding touchpoints with the multi-faceted world, including the virtual/digital.

  3. Perspective

    Dragonflies have been on Earth for 300 million years, so as a species they have a long perspective on an ever-evolving world. They are said to guide people to new worlds and new perspectives.

  4. Transformation, Exploration and Innovation

    Just as a water-borne nymph changes into an airborne dragonfly, we coach our clients through change, growth, and adaptibility.

  5. Discovery, Self-Realization and Intuition

    A dragonfly's interplay with the surface of water and the iridescence of its wings reminds us to look beyond the surface into deeper implications and to discover our authentic purpose.

  6. Vision and Creativity

    With eyes able to see 360 degrees, dragonflies are symbols of vision, appreciating the world around us, and seeing its possibilities and opportunities.

  7. Wisdom and Agility

    The dragonfly's ability to move in six directions represents our own efforts to be smart, efficient, and nimble. We strive to evoke the energy and pace of a startup culture to give our initiatives the clever, solution-oriented team energy needed to build momentum.

  8. Awareness and Living in the Moment

    Dragonflies live a full but short life, reminding us to stay focused on who our clients are, and how they can make their biggest impacts, so that we don't take our eye off the ball.

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Guided Transformation
Contact

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